re:mote voices

If you haven't seen the film "Super Size Me", here's what you're missing

- i bought todays copy of The Times, mainly for their ongoing book promotion, and was amused to find a full page advert with the above heading, put in the newspaper's film section. elsewhere in the same film section there is a discussion on documentaries, which includes the observation that sales of macdonalds actually went up after the release of the film "super size me". with that being the case, why on earth do macdonalds feel the need to take such steps to combat the film? especially one likely to gain minimal release. personally i wasn't particularly interested in "super size me" - especially as someone who doesn't actually eat in macdonalds. but with tactics like this, it almost makes one want to support the film after all. in addition, conversion to a menu that includes salads isn't actually very convincing, especially when their TV advertising makes a big deal of it then says "yes, macdonalds" as though it is so unbelievable or anyone really cares.